ArriveSafe is a location-sharing app designed to provide peace of mind by letting users share their real-time location with selected people at specific times. With its intuitive quick-start buttons, users can easily activate the app and receive turn-by-turn directions and updates.
ArriveSafe enhances safety during trips by sharing the user’s live location, route, and destination with family and friends.
Many women don’t always feel safe traveling alone. ArriveSafe offers peace of mind by sharing their live location with friends and family, ensuring they stay connected and secure during solo trips around the city.
To kick off the project, selecting a diverse range of personas is essential, as it includes individuals who may feel vulnerable while traveling and their loved ones who seek reassurance and peace of mind about their safety.
Due to time constraints, I focused on narrowing the user personas to young adult women, ensuring the design could effectively address their unique needs and experiences while traveling.
I conducted user interviews with 9 participants from diverse cities across the U.S., gaining valuable insights into their experiences and needs.
I created a survey on Google Forms with 45 questions, including multiple-choice, short answer, and Likert scale options, to gather comprehensive feedback from participants.
Based on findings of survey, I did some changes in the prototypes. Below are the changes as per findings.
Key takeaways from testing:
Sharing location with your contact list
The app features intuitive screens and a flexible step-by-step process, making it easy for users to share their location with contacts and providing a straightforward, hassle-free solution.
Viewing crime data on your watch
A simple tap on the crime data tab allows users to quickly view criminal incidents in the surrounding area.
Validating Solution
Getting To The Root Of The Problem
This project offered many valuable insights, but what stood out most was the importance of truly understanding the challenges users face and recognizing the critical role research plays in that process. Conducting a competitive market analysis during the discovery phase, along with interviewing users, provided the necessary context to shape the design. This research-driven approach allowed us to create a solution that was not only intuitive and easy to use but also effectively addressed the users' core problems.